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Services

List rental

Hit your target accurately and effectively using our advanced data segmentation tools.

Receive comprehensive business lists, providing details of email, phone and mailing address enabling you to establish a firm relationship with key IT decision-makers using our 12 month multi-use license.

12 month multi-use license > delivered as excel spreadsheet > segment with 40+ search fields

For count and pricing information please contact us

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Access our top 5 most requested lists this quarter, industry whitepapers and analysis, business campaign ideas and special offers.

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Database Services

MarketBase business to business data services facilitate all of your IT marketing needs including:

  • Sales Prospecting and lead generation
  • Access all areas of database, including all UK organisations with 149+ employees
  • Customer Profiling
  • Market Segmentation
  • Competitor Analysis
  • Infrastructure Profiling
  • Data Suppressions
  • Data Appending
  • Bespoke Research

Subscribe to MarketBase business to business database and benefit from:

  • 40+ search fields enabling you to pinpoint key prospects with ease
  • Minimum wastage
  • Basic and advanced search and editing tools
  • 95% accuracy guarantee
  • Continual live data-updates
  • No installation complications
  • Training opportunities
  • Professional support
  • Multi-use license

Subscription options:

Full database subscription
Access the FULL data set including CEO, CFO, CIO and all senior IT decision-makers. Full database access enables you to reach all UK organizations with 149+ employees

IT database subscription
Access IT only data set – CIO and all other IT decision-makers. Perfect for marketers with specific interest in IT personnel.

CFO subscription

CEO subscription

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Lead Generation

IDG Lead Generation services guarantee you a genuine competitive advantage in winning new business by leveraging your valued content to key IT decision-makers at pertinent stages of the buying process.

Maximise your ROI for new business campaigns with valuable and actionable lead prospects generated through IDG's various publishing assets and creative solutions.

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Research Methodology

  • Desktop research
  • Field research
  • Continuous tele-research
  • Surveys
  • Data preparation
  • Quality control

Research Quality

Our data is stringently checked using various techniques:

  • Rigorous 3-stage quality check throughout data inputting process
  • Benchmarking against Office of National Statistics figures
  • Insightful data corroboration e.g. using company websites and annual reports
  • Intuitive anomaly checks
  • CIO 100 – data re-verified before going to press
  • C-suite contacts confirmed for circulation purposes